Papillon Marketing has opened its doors!
After three decades in B2B technology sales and marketing, I have started a practice built for the businesses that are starting out, in build phase. We are focusing on helping good companies, that need help with establishing their brand.
What services are offered
Our portfolio of services has a logical sequence starting with Brand Discovery. This is a single workshop that gets your business, your market and your brand out of your head and onto paper. The Brand Playbook turns that into a documented strategy and identity system. The Brand Asset Kit builds the files you and your team need to execute. From there, the Content Marketing Plan decides what to say and where, and the In-Market Growth service supports you on an ongoing basis if you need it.
Any mobile app or website builds and search work needed can be delivered in partnership with sister agency Aussi Logique (www.aussilogique.com).
Who it is for
Small and medium businesses without a marketing person, and startups with a validated product and no marketing experience yet. You might be a founder who knows the product inside out but does not have a marketing background or the capacity to run the marketing strategy.
Where to start
A full description of our offerings are on the services page. Most engagements start with Brand Discovery, from €750, which produces a written report you sign off before anything further work is done.
If you are weighing whether any of it is worth doing, the case for digital marketing sets out the argument with the numbers behind it.